See the 4-slide carousel copy on IE’s Instagram account >>

What we did:

IE Global & Public Affairs provided us with a full report on their Sustainable Development Goals (SDG) program and asked us to feature it in a concise and engaging way on social media.

To do so, we gathered the most important information from the report and highlighted four impactful facts to include in a carousel on their Instagram account. Keeping copy short and to the point is key for these types of posts, as the text has to be easy to read and also fit inside the reduced space on the image.