If social media in different languages isn’t part of your global marketing strategy, you could be leaving a lot of money on the table—especially if your competition starts targeting foreign markets…

There’s a lot that goes into managing a multilingual blog. From creating multiple content calendars to localizing content and managing a diverse team of creatives. Luckily, there are a few great…

Spanish is the third most commonly used language online—after English and Russian—and one of the most widely dispersed languages, being spoken in over 20 countries. It’s also commonly spoken as a…

How can you reach new markets in languages you don’t speak? And how can you accurately portray your brand voice in different countries? The answer lies in high-quality multilingual copywriting.…

With the emergence of ChatGPT, global brands are asking if it’s really the best tool for machine translation in 2023. The consensus among experts is no—at least, not yet.  When it comes to…

With the increasing popularity of TikTok, Instagram Reels and Stories, YouTube Shorts and more, it's clear that video must form part of your marketing strategy to connect with your audience. And for…

All content marketers know by now that AI tools can't be ignored—it’s just a matter of figuring out which ones work best for you. As a content writer, I've naturally started testing out different…

Content is an essential part of any global marketing strategy. It's used to build trust and credibility with international clients, create a strong brand identity and increase visibility in foreign…

The benefits of multilingual marketing campaigns are immense—increased reach, brand awareness and revenue are just the start. But the results you get weigh heavily on the theme you choose or the…

Social media is one of the best ways to connect brands and consumers worldwide. But if your content is only in English, you’re leaving a lot on the table—and letting local competitors get the…

Culture and language influence how all of us perceive the world around us. And no matter how globalized the world becomes, cultural differences will always play a massive role in international…

The translation of marketing content requires extensive knowledge of your target market, attention to linguistic nuances, cultural awareness and creative writing skills. If you want to adapt your…