The Content Mix podcast interview with VeraContent's Shaheen Samavati and Natalie Binns, senior director of demand generation marketing at Omnisend:

The world of demand generation marketing

Today on the podcast, Natalie Binns speaks with Shaheen Samavati about the ins and outs of demand generation and the big role content creation plays in its success.

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The Content Mix is a European community of content, marketing and communications professionals. Through our interviews, articles, events and forums, we uncover authentic, personal insights from people making a real impact in the field. By sharing these stories, our aim is to foster knowledge sharing that leads to professional growth and success for the members of our community.