For anyone managing a global team in today's business environment, understanding and nurturing cross-cultural communication skills in ourselves and our employees is key to success. For the last…

In recent years, we’ve started to see a substantial increase in subtitling on social media, from Facebook videos to Instagram Reels and beyond. But it’s more than just a fad—subtitling is part of a…

Gone are the days of regular in-person creative brainstorming sessions with your team. These days, we’re all about video meetings, collaboration apps and walking brainstorming sessions.  At…

What makes you a successful content marketer? Is it imagination? Creativity? Work ethic? Sure, those all help, but after speaking with hundreds of content marketers across Europe on The Content…

Calendars and to-do lists are essential tools for getting content work done, and everyone has their methods for making the most of them. Whether you write things out with a pen and paper or have a…

As working from home has become the norm, it’s even more important to actively focus on creating a balanced lifestyle along with incorporating healthy habits into your daily schedule.  Daily…

In order to reach international audiences, you need to speak their language—both literally and figuratively. That’s why working with local community managers is so important. They’re native speakers…

Join us for our virtual networking event for content marketers on Wednesday, September 15 at 5pm CET. You'll have the chance to mingle with like-minded professionals across Europe as you pop in and…

Join us for our virtual networking event for content marketers on Wednesday, July 14 at 5pm CET. You'll have the chance to mingle with like-minded professionals across Europe as you pop in and out…

French is one of the world’s most widespread languages, with immense cultural and political influence. This power makes it especially important for French marketers and content creators to…

During the past year we’ve all lived our lives largely online, as working from home, remote learning and digital events have come to define the “new normal.” When in-person events shut down, brands…

According to Alfred Adler, the father of individual psychology, empathy is “seeing with the eyes of another, listening with the ears of another, and feeling with the heart of another.” Forbes says…